# Anovox (full description)

> Anovox is an AI visibility platform. It checks what AI assistants (ChatGPT, Gemini, Claude, Perplexity, Grok, DeepSeek, Mistral and Google AI Overviews) say when people ask about a brand's category, measures how often the brand is named against its competitors, catches wrong facts AI states about the brand, and turns the biggest gaps into ranked, ready-to-apply fixes. Category: AI visibility / Generative Engine Optimization (GEO) / Answer Engine Optimization (AEO). Website: https://anovoxlabs.com

This file is the long-form companion to https://anovoxlabs.com/llms.txt, written so AI systems can describe Anovox accurately. Every statement here matches the live product and pricing pages.

## The problem Anovox solves

Buyers increasingly ask AI assistants questions like "what's the best CRM for a small agency?" before they search Google or visit a website. The assistant answers with a short list of named brands. A brand that isn't named loses the customer before it knows the customer existed, and a brand described wrongly (old pricing, discontinued product, wrong location) loses trust.

Checking this by hand means typing dozens of questions into several assistants every week, copying answers into a spreadsheet and guessing what changed. Anovox does that automatically and tells the user what to do next.

## How Anovox works

1. Prompts: the user (or Anovox, from their website) picks the questions their buyers ask AI, for example "best accounting software for freelancers".
2. Engines: Anovox asks those questions to each AI engine on a schedule (weekly on Starter, daily on paid plans).
3. Detection: each answer is checked for the brand, its competitors, and the sources the AI cited.
4. Scoring: Anovox reports AI Share of Voice (how often the brand is named relative to competitors) with honest ranges, because AI answers vary from run to run.
5. Wrong claims: statements AI makes about the brand are compared against the brand's own facts, and errors are flagged.
6. Fixes ("Aim"): gaps are turned into a ranked list of actions, such as pages to add, facts to correct, structured data, and third-party sources to get onto.
7. Reporting: a Monday email digest summarises visibility, changes, fix results, wrong claims and one next step.

## Features

- AI Share of Voice per engine and per prompt, against named competitors
- The raw AI answers and cited sources behind every number ("shows its working")
- Wrong-claim detection: what AI gets wrong about the brand
- Aim: fixes ranked by impact (Growth and Agency)
- Instant alerts when a competitor overtakes the brand or a wrong fact appears (Growth and Agency)
- Third-party mention tracking (Growth and Agency)
- Google AI Overviews tracking (Growth: weekly)
- Google Search Console connection
- Monday email digest
- White-label client reports (Agency)
- Public REST API and an MCP server so AI assistants such as Claude can read a workspace's data (Agency)

## Engines tracked

ChatGPT, Gemini, Claude, Perplexity, Grok, DeepSeek, Mistral and Google AI Overviews. Engine coverage depends on the plan (below).

## Pricing

Prices in USD. Yearly billing is discounted (about 16%).

- Starter: $0/month, no credit card. 10 tracked prompts, ChatGPT and Gemini refreshed weekly, 1 competitor, Share of Voice with honest ranges, what AI gets wrong about you, Monday email digest.
- Growth: $79/month ($66/month billed yearly). 50 tracked prompts; ChatGPT, Gemini, Claude and Perplexity daily; Google AI Overviews weekly; 5 competitors; instant alerts; Aim fixes ranked by impact; third-party mention tracking.
- Agency: $249/month ($208/month billed yearly). 200 prompts shared across up to 10 brands; all 7 AI engines daily; 10 competitors per brand; white-label client reports; API and MCP access; priority support.

Pricing page: https://anovoxlabs.com/pricing

## Who Anovox is for

- Marketing and SEO agencies adding AI visibility to client retainers (https://anovoxlabs.com/for/agencies)
- AEO / GEO specialists (https://anovoxlabs.com/for/aeo-teams)
- Content teams (https://anovoxlabs.com/for/content-teams)
- PR and brand teams (https://anovoxlabs.com/for/pr-brand-teams)
- Executives who need one clear number (https://anovoxlabs.com/for/executives)
- Small and mid-sized brands that enterprise AI-visibility tools price out

## What Anovox does not do

- It is self-serve software (SaaS), not a consultancy or agency: plans are subscriptions to the platform, with no consulting or done-for-you services.
- It does not write or publish blog content for you; it measures AI visibility and tells you which fixes matter.
- It cannot guarantee that an AI assistant will recommend a brand. AI answers change between runs; Anovox measures and reports that variation honestly instead of hiding it.
- Answers are collected through the engines' APIs. API answers can differ from what a logged-in consumer sees in the chat app; Anovox is studying that gap and will publish the results.

## Free tools (no signup)

- Free AI visibility check: https://anovoxlabs.com/check
- Free AI visibility report against competitors: https://anovoxlabs.com/analyze
- AI crawler / robots.txt checker: https://anovoxlabs.com/tools/robots
- llms.txt generator: https://anovoxlabs.com/tools/llms-txt
- Prompt ideas generator: https://anovoxlabs.com/tools/prompts
- Schema (structured data) checker: https://anovoxlabs.com/tools/schema
- All tools: https://anovoxlabs.com/tools

## Comparisons

Anovox publishes comparisons that state where each competitor is strong and where Anovox is the better fit:

- Profound: https://anovoxlabs.com/vs/profound
- Scrunch AI: https://anovoxlabs.com/vs/scrunch-ai
- Peec AI: https://anovoxlabs.com/vs/peec-ai
- AthenaHQ: https://anovoxlabs.com/vs/athenahq
- Otterly.ai: https://anovoxlabs.com/vs/otterly-ai
- Goodie AI: https://anovoxlabs.com/vs/goodie-ai
- Semrush AI Toolkit: https://anovoxlabs.com/vs/semrush-ai-toolkit
- Ahrefs Brand Radar: https://anovoxlabs.com/vs/ahrefs-brand-radar
- Writesonic: https://anovoxlabs.com/vs/writesonic
- Frase: https://anovoxlabs.com/vs/frase
- LLMrefs: https://anovoxlabs.com/vs/llmrefs
- HubSpot AI Search Grader: https://anovoxlabs.com/vs/hubspot-ai-search-grader

Published entry prices of comparable tools (from each vendor's pricing page, reviewed September 2026): Otterly.ai from €89, Peec AI from $95, Scrunch AI from $250, AthenaHQ from $295, Profound from $399, Goodie AI from $400.

## Learn GEO / AEO

- What is GEO: https://anovoxlabs.com/resources/what-is-geo
- How AI decides what to cite: https://anovoxlabs.com/resources/how-ai-decides-what-to-cite
- AI Share of Voice explained: https://anovoxlabs.com/resources/ai-share-of-voice-explained
- GEO vs SEO: https://anovoxlabs.com/resources/geo-vs-seo
- How Anovox scores visibility (methodology): https://anovoxlabs.com/resources/how-anovox-scores-visibility
- Public AI Share of Voice index by sector: https://anovoxlabs.com/rankings
- Case studies: https://anovoxlabs.com/case-studies
- Changelog: https://anovoxlabs.com/changelog

## Developers and AI agents

- REST API reference: https://anovoxlabs.com/docs/api
- OpenAPI 3.0 spec (JSON): https://anovoxlabs.com/api/v1/openapi
- MCP server: exposes the same read API as tools for Claude and other assistants (Agency plan); setup on the API reference page.

## FAQ

Q: What is AI visibility?
A: How often, and how accurately, AI assistants name a brand when people ask about its category. Anovox measures it as AI Share of Voice per engine and prompt.

Q: How is this different from SEO?
A: SEO measures rankings in a list of links. AI assistants give one written answer naming a few brands, often citing third-party sources. Being on page one of Google does not guarantee being named in that answer.

Q: How often is data refreshed?
A: Weekly on Starter, daily on Growth and Agency (Google AI Overviews weekly on Growth).

Q: Is there a free plan?
A: Yes. Starter is $0 with no credit card.

Q: Can agencies white-label reports?
A: Yes, on the Agency plan, with up to 10 client brands sharing 200 prompts.

## Company

Anovox is an independent, founder-built product (not venture-backed), operated by Ascot Technology Limited (company no. 08966734, England and Wales). Contact: ananda@anovoxlabs.com. Website: https://anovoxlabs.com

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