Organization Schema with sameAs: The 20-Minute Fix That Helps AI Know Who You Are

The problem it solves

There are probably several companies with a name like yours. When a crawler reads your LinkedIn page, a review listing, and your homepage, it has to guess whether they describe the same organisation. Most of the time nothing on your site tells it.

Organization schema is structured data — a small JSON-LD block in your homepage's HTML — that states who you are in a form machines read reliably. Its sameAs property lists the other pages that are also you: your LinkedIn company page, Crunchbase profile, review-site listings, Google Business Profile, and Wikidata entry if you have one. It is the cheapest identity signal there is, and in our AI Awareness audits it is one of the most commonly missing.

The block to add

Put this in the head of your homepage, replacing the example values. Every URL in sameAs must be a page you actually control or that is officially about you.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "AutoChase",
  "url": "https://autochase.app/",
  "logo": "https://autochase.app/logo.png",
  "description": "Automatic payment reminders that chase unpaid invoices for freelancers and small businesses.",
  "sameAs": [
    "https://www.linkedin.com/company/your-company",
    "https://www.crunchbase.com/organization/your-company",
    "https://www.g2.com/products/your-product"
  ]
}
</script>

If you are a local business, use a more specific type such as LocalBusiness, Dentist or Restaurant, and add your address, phone number and opening hours exactly as they appear on your Google Business Profile.

Rules that make it work

Use one description, everywhere. The sentence in your schema's description should match how your LinkedIn, review listings and homepage describe you. Consistency is what lets a system confidently connect the pages.

Only list real, live profiles. A sameAs link to a page that doesn't exist, or to someone else's page, weakens the signal instead of strengthening it.

Keep it on the homepage, and keep it valid. Paste your homepage URL into Google's Rich Results Test or the Schema.org validator after publishing; a single missing comma makes the whole block invisible.

After you publish

Add each new profile to sameAs as you create it — your Wikidata item, a new review listing. Then re-check: our free schema checker at /tools/schema reads any page's structured data in the browser, and Anovox's AI Awareness audit flags whether Organization schema with at least two sameAs links is present. If you'd rather not write the JSON by hand, Agent Studio can generate it from your workspace details.